Have you seen the new Starbucks’ Christmas coffee cups? Well, let’s just say there’s nothing to see. Not much Christmas involved, just simply a red cup with the normal Starbucks’ logo. Compared to prior years, it seems Starbucks is making a statement. But what are they saying? Okay, so here is the inside scoop…
If simplicity speaks volumes, the new Starbucks’ Christmas coffee cup is doing just that. They are making waves around the country. Many are accusing them of waging a war on Christmas and succumbing to political correctness with its new Christmas cup design. The official statement released by Jeffrey Fields (Starbucks’ Vice President of Design and Content), said “In the past, we have told stories with our holiday cup designs. This year we wanted to usher in the holidays with a purity of design that welcomes all of our stories.”
“All of our stories”? I’m not really sure what that means but it seems to imply a PC or all-inclusive approach to celebrating Christmas. I suppose that’s nothing new. I remember 20 years ago the big debate was over taking Christ out of Christmas. Retailers and businesses were replacing “Merry Christmas” with “Happy Holidays” in order to not offend people of other faiths.
Now with Starbucks, it seems like we might have progressed to a point where even the holiday symbols (i.e. ornaments, snowflakes, etc.) might be a bit too much. Is that really a shocker? The last I checked, Starbucks’ Christmas cups have never been inherently Christian nor would I expect them to be. In fact, I don’t ever remember seeing a Starbucks’ Christmas cup saying “Merry Christmas”. The only thing that seems to directly reference Christmas is their “Christmas blend”. Although who knows, that may be up for grabs here soon. So to accuse Starbucks of being politically correct, really isn’t fair because they have been doing it for years.
Regardless, it seems to me a better discussion at Christmas time is what it means, rather than debating the symbols or decorations being used. We live in a non-Christian world that needs Jesus and to hold it to a Christian standard of celebration just isn’t biblical. It’s not about celebrating Jesus, it’s about trusting Him as Lord and Savior. Let’s not forget the words of Jesus stating why He came in the first places…
John 3:16-18- “For God so loved the world, that he gave his only Son, that whoever believes in him should not perish but have eternal life. For God did not send his Son into the world to condemn the world, but in order that the world might be saved through him. Whoever believes in him is not condemned, but whoever does not believe is condemned already, because he has not believed in the name of the only Son of God.
Christmas is a great opportunity to start a dialog about the who, what, and why of Jesus, not if He is being excluded or not. Why would we ever expect people that exclude Jesus from their lives all year long to embrace and celebrate Him at Christmas? We wouldn’t. So let’s slow down a bit on the Christmas celebration debate and start promoting the One we are celebrating.
Maybe it’s just me, but I would rather have an extended discussion about the cross of Christ, His love, mercy, and offer of forgiveness than a red Starbucks’ cup. There just seems to be more at stake…
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